Demanding Respect & Authority Since 2012
We’re a sunglass company that’s serious about taking things less seriously. Being the life of the party isn’t a delicate job, which is why we made Pit Vipers. Shoot them. Sit on them. Run them over. They’re guaranteed to maintain their sun & wind buckability or your money back.
3,492,416 Pit Vipers Sold
Vision Enhancing
Our refined lens technology offerings include polarized lenses, photochromic lenses, ANSI Z87+ safety rated lenses, and we’re enthused to offer the first ever color-contrasting HDPV lenses, sure to knock the socks right off your eyeballs.
Sport Enhancing
Built for extreme action, all of our eyewear has been designed for speed. Lightweight and durable frames, shatterproof lenses, aerodynamic designs improve sportability by 420% (probably).
Enhancement Enhancing
From creating new world class frames to improving our longtime best sellers, we have enhanced our enhancements tenfold from 2012 to 2026. This includes our Original 2.0, the Originals you know and love now with increased comfort, upgraded adjustments, and improved lens technology.
